Melissa Cabral

Melissa Cabral

Head of Strategy at David&Goliath
Los Angeles, United States


Strategy Director
Pacific Palisades, United States
September 2018 - Present (4 years 9 months)
Senior Strategist
New York, United States
2014 - 2016 (2 years)
RB (formerly Reckitt Benckiser) Powerbrands - health vertical

Senior Brand Strategist
New York, United States
2013 - 2014 (1 year)
Under Armour and Prudential

Strategic Hybrid (brand strategist + digital media)
Richmond, United States
2010 - 2013 (3 years)
GEICO, American Cancer Society, Nespresso, Oreo, TracFone, Stove Top, Walmart, new business and content creation

Communications Strategist
Richmond, United States
2008 - 2010 (2 years)
Behavioral Planning Intern
New York, United States
2009 (1 year)
Gillette, GE, Campbell’s, AT&T and Bank of America


MS Advertising, Communications Strategy Summa Cum Laude

BBDO Rosey Scholarship AICP Directors Scholarship

BS Mass Communications & Psychology

VCU Public Relations Student of the Year Kappa Tau Alpha National Honor Society Master of Ceremonies - VCU Intercultural Festival

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