|Title||The Trash Can|
|Campaign||The Trash Can|
|Advertiser||Swedish District Heating|
|Brand||District Heating / City Missions of Sweden|
|Date of First Broadcast/Publication|
|Business Sector||Energy Production, Raw Materials & Minerals|
|Tagline||Heating, Energy, Recycling, Homeless|
|Story||We created a new type of digital trash can for your computer – a trash can that mirrors what Distict Heating is all about: turning waste into heat. With your new computer trash can, the Mbs of your computer-waste was turned into kWhs of heat – and given to the city missions of Sweden. Thus turning your digital waste into heating for the homeless.|
|Account Planner||Håkan Engler|
|Account Manager||Ulrika Sörensen|
|Account Director||Robert Schelin|
|Creative Director||Kalle Widgren|
|Art Director||Arvid Wennel|
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