alexandLiane
Stuttgart, Germany
TitleWorld Cup 2014
Agency
Campaign World Cup 2014
Advertiser Daimler AG
Brand Mercedes Benz
Date of First Broadcast/Publication 2014 / 5
Business Sector Automotive
Tagline Not Giving In
Story This latest ad for Mercedes features the German national football team, who the car brand are sponsoring in this year's FIFA World Cup. Set to Rudimental's hit track 'Not Giving In', we see a combination of car and football related shots, which move through the Mercedes logo, finishing up on a packed pitch full of supporters.
Media Type Television
Length
Agency Producer
Creative Director
Copywriter
Art Director
Account Manager
Account Manager
Production Company
Director
Producer
Editor
Post Production

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