|Title||Helping people creates an opposite|
|Campaign||Helping people creates an opposite “domino effect”|
|Business Sector||Charities, Foundations, Volunteers|
|Story||“Paul- Émile Léger, more than 60 years ago, created a movement. A movement to help young people in foreign lands, and those most in need, worldwide. A movement to help the senior citizens and families of Quebec. Today, thanks to you, L’Oeuvre Léger has helped more than 30 million people. Keep the movement going. Give.”|
|Media Type||Television & Cinema|
|Creative Director||Martin Gosselin|
|Art Director||Camille Parent|
|Technical Director||Sacha Sojic|
|Created||Bernardo Andrada, Luc Dupéré, Bob Lachapelle|
|Advisory Service||Marlene Boisvert, Linda Perez|
|Project Management Digital||Kenza Benyahia|
|Media||David Tremblay, Danuta Mierzwinski|
|Production||David Michel, Marie-Josée Larocque|
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