Jeroen Annokkee
Director at CZAR Amsterdam
Amsterdam, Netherlands
TitleOnline Heroes
Agency
Campaign Tele2
Advertiser Tele2
Brand Tele2
Date of First Broadcast/Publication 2019 / 5
Business Sector Consumer Electronics & Audio-Visual
Story In the new campaign from Tele2 and INDIE-Amsterdam, Online Heroes are central: they have devoured the entire internet. These are the new world travelers. They have seen everything, done everything, know everyone. INDIE's ECD Lode Schaeffer stated: “It fits with the Tele2 brand to celebrate an abundance of data. Not because you have to. But because you can.” Danielle Snoeij, Head of Brand & Communication and Margaret Kreuger, Manager Marketing Communication Tele2 added: “With this campaign we show that the Internet can bring you something beautiful, special and new, in the form of knowledge, contacts and skills.” Music always plays an important role in the Tele2 campaign. For the campaign soundtrack, this time the agency worked with LA producer Switch (Chaka Khan, Major Lazer). The campaign will be used on TV, cinema, radio and OOH. CODE D’AZUR created the digital adaptation of the campaign, together with photographer Lois Cohen.
Media Type Television & Cinema
Length
Director of Photography (DOP)
Production Manager
Director
Advertising Manager
Advertising Manager
Executive Producer
Art Department
Art Department
Art Department
Wardrobe / Stylist
Music
Music
Vocal
Artwork
Production Company
Post Production
Line Producer
Editor
Vocal

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