André Teixeira
Retoucher at DM9Sul
Porto Alegre/RS, Brazil
TitleSidewalk
Agency
Campaign Waste
Advertiser Ecobenefícios Good Card
Brand Ecobenefícios Good Card
PostedMarch 2013
Business Sector Environmental & Animal Issues
Philosophy The warning against the significantly higher waste of water in the summer was the topic of the Waste campaign created by DM9Sul for Ecobenefícios Good Card. The pieces run in newspapers and also the brand's social media throughout this week highlight attitudes that increase mankind's impact on the environment but which can be easily avoided. Leave faucets dripping, excessively hosing down sidewalks, and using water in an unreasonable manner that may even threaten the availability of the resource are the topic of the illustrations and headings of the campaign. 
Media Type Print
Chief Creative Officer
Creative Director
Art Buyer
Illustration
Retoucher
Retoucher

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