|Title||Supermarket vs Uber|
|Campaign||SUPERMARKET VS UBER|
|Business Sector||Airlines, Airports, Railways, Bus Lines, Ferries & Cruises|
|Philosophy||Uber has rolled out the second phase of its ‘Where to?’ campaign with a creative recruitment push highlighting the shift-free benefits of becoming a driver. Uber’s in-house creative team again teamed up with BBH to produce two videos contrasting what it’s like working in a supermarket and a supermarket respectively to the life of a driver for the tech firm.|
|Media Type||Web Film|
|Director of Marketing||Rachael Pettit|
|Brand Director||Mark Paterson|
|Campaign Manager||Sarah Slater|
|Creative Director||Ian Heartfield|
|Creative Manager||Marc Rayon|
|Creative Manager||Callum Prior|
|Business Leader||Nic Manser|
|Account Director||Peter Blaseby|
|Strategy Director||Fernando Ribeiro|
|Account Manager||Alexandra Hearth|
|Assistant Producer||Sophie Hughes|
|Executive Producer||Simon Elborne|
|Grade||The Mill London|
|Post Production||The Mill London|
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