|Campaign||Axe Music + Martin Garrix|
|Date of First Broadcast/Publication|
|Story||This music video promotes a partnership between Axe and Dutch DJ/producer Martin Garrix, as well as a special edition body spray. In a late-night laundromat, a quirky guy tries to impress a girl. After a spritz of body spray, the drum of a washing machine opens into a gorgeous fantasy land. From Tokyo to the jungle and a museum at night, the hero pursues the girl of his dreams. Eventually, they return to the laundromat, where it's as if nothing has happened. Luckily Garrix himself is on hand to encourage the hero to try again.|
|Media Type||Music Video|
|Production Company||Caviar Amsterdam|
|Creative Director||Gregg Clampffer|
|Creative Director||Adam Koppel|
|Strategy Director||Fernando Ribeiro|
|Brand Director||Angelina Joy|
|Agency Producer||Eline Bakker|
|Agency Producer||Matt Marty|
|Agency Producer||George Ancock|
|Agency Producer||Annelien Orbie|
|Group Brand Director||Rob Conibear|
|Business Manager||Selam Kehishen|
|Brand Manager||Henry Poynor|
|Brand Coordinator||Caitlin McStravick|
|Director of Photography (DOP)||Gábor Garai|
|VFX Artist||Marcell Márton|
|VFX Producer||Zoltán Hídvégi|
|VFX Producer||Viktor Vajda|
|Retoucher||Loupe Imaging Amsterdam B.V.|
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