|Title||Please hold the line and save 8 lives|
|Campaign||Please hold the line and save 8 lives|
|Advertiser||Reborn To Be Alive|
|Brand||Reborn To Be Alive|
|Date of First Broadcast/Publication|
|Business Sector||Public Safety, Health & Hygiene|
|Story||For World Health Day, companies’ telephone waiting lines were turned into a life-saving medium. While waiting to speak to someone, people got to hear a message that reminded them how much harder it is to wait for an organ.|
|Media Type||Case Study|
|Media Agency||Call centra|
|Creative Director||Geoffrey Hantson|
|Creative Director||Katrien Bottez|
|Creative Team||Tim Schoenmaeckers|
|Creative Team||Niels Sienaert|
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