| Title | Barefoot |
| Agency | Energy BBDO Brasil |
| Campaign | The First Time in a New Home is Epic |
| Advertiser | Grupo ZAP |
| Brand | ZAP Imóveis |
| Date of First Broadcast/Publication | 2019 / 10 |
| Business Sector | Real Estate |
| Philosophy | The online real estate portal ZAP, from Grupo ZAP, launched “The First Time in a New Home is Epic”. The campaign celebrates some first day-to-day moments enjoyed by those who have just moved into a new house, whether it be putting up a picture, having dinner or simply walking barefoot through their new home. Energy BBDO is the agency responsible for creating the campaign, which will be broadcast nationwide on free-to-air and cable TV, released in cinemas and on OOH (out of home), digital and social media. |
| Media Type | Television |
| Length | |
| Executive Creative Director | Alexandre Pagano |
| Executive Creative Director | João Caetano Brasil |
| Creative Team | Guilherme Nobrega |
| Creative Team | Romero Cavalcanti |
| Creative Team | Raphael Quatrocci |
| Planning Team | Maria Anita Ferreira |
| Planning Team | Leandro Peralta |
| Planning Team | Patrick Sertã |
| Account Service | Gisele Pansera |
| Account Service | Pedro Henrique Krause |
| RTV | Vera Jacinto |
| RTV | Diego Villas Boas |
| RTV | Celso Groba |
| Media Team | Roberta Jablonski |
| Media Team | Laura Fernandez |
| Media Team | Bruno Abreu |
| Production Company | Iconoclast |
| Director | Clemente |
| Assistant Director | Raquel Reis |
| Director of Photography (DOP) | André Dip |
| Director of Photography (DOP) | Rafael Franco Giacondino |
| Art Director | Adriana Michalski |
| Costume | Bia Rivato |
| Executive Director | Gregory Bogossian |
| Service | Mariela Costa |
| Production Coordinator | Andrew Bauer |
| Production Director | Fábio Arisaka |
| Post Production Coordinator | Priscilla Paduano |
| Post Production Coordinator | Tutu Mesquita |
| Finishing | Pródigo Filmes |
| Finishing | Luan Luiz |
| Assembly | Clemente |
| Coordination Assitant | Everson Martins |
| Color Grade Company | Marla Colour Grading |
| Motion | Lucas Carvalho |
| Motion | Vinícius Kahan |
| Composition | Paulo Chedid |
| Sound Production | ANTFOOD |
| Conductor / Production | Lou Schmidt |
| Sound Producer Service | Christiane Rachel |
| Customer Approval | Giovana Barbieri |
| Customer Approval | Mariana Ferronato |
| Customer Approval | Thiago Ciaciare |
More Work
SEE ALLDo not use your Chevrolet today
- BRAND:
- Chevrolet
- AGENCY:
- Commonwealth//McCann
Singing
- BRAND:
- ZAP Imóveis
- AGENCY:
- Energy BBDO Brasil
Series
- BRAND:
- ZAP Imóveis
- AGENCY:
- Energy BBDO Brasil
Painting
- BRAND:
- ZAP Imóveis
- AGENCY:
- Energy BBDO Brasil
Goal
- BRAND:
- ZAP Imóveis
- AGENCY:
- Energy BBDO Brasil
Dinner
- BRAND:
- ZAP Imóveis
- AGENCY:
- Energy BBDO Brasil
Bbq
- BRAND:
- ZAP Imóveis
- AGENCY:
- Energy BBDO Brasil
Bathroom
- BRAND:
- ZAP Imóveis
- AGENCY:
- Energy BBDO Brasil
Naked
- BRAND:
- ZAP Imóveis
- AGENCY:
- Energy BBDO Brasil