| Title | Game On Cancer (30 sec) |
| Agency | DBA Worldwide |
| Campaign | Game On Cancer |
| Advertiser | Henry Ford Hospital |
| Brand | Josephine Ford Cancer Institute |
| Date of First Broadcast/Publication | 2013 / 10 |
| Business Sector | Hospitals, Healthcare facilities & Medical Services |
| Tagline | Get in the game, at gameoncancer.com |
| Story | Game On Cancer is an unprecedented initiative to significantly raise awareness and support for the fight against cancer. All funds raised during the campaign will go directly to cancer research. JFCI cancer research benefits not only Henry Ford Health System patients - over 14,000 cancer patients annually - but patients throughout the nation and world. Team up with the Detroit Lions and the Josephine Ford Cancer Institute to tackle cancer once and for all! |
| Media Type | Television |
| Length | |
| More Information | http://www.gameoncancer.com |
| Creative Director | Kari Shimmel |
| Art Director | Stephen Killar |
| Copywriter | John MacRitchie |
| Director | Christian Stoehr |
| Line Producer | Donald Borza II |
| Director of Photography (DOP) | John P. Tarver |
| Account Executive | Lisa Blackwell |
| Special Effects / VFX | Ardit Sadiku |
| Editor | Christian Stoehr |
| Post Production | Nicholi Brossia |
| Audio Post Production | Elijah Lewis |
| Executive Creative Director | Dan Cobb |
| Producer | Christian Stoehr |
| Physical Effects | Timothy Laakso |
| Wardrobe / Stylist / Makeup | Oc'tavia Autrey |