| Title | The charm of the world deserves Witness |
| Agency | TBWA\PARIS |
| Campaign | The World Deserves Witnesses |
| Advertiser | Leica |
| Brand | Leica |
| Date of First Broadcast/Publication | 2022 / 3 |
| Business Sector | Cameras & Video Cameras |
| Philosophy | Conservant la démarche initiale de concevoir une campagne uniquement à partir d’images existantes, TBWA\Paris et Leica continuent de redonner tout son sens à la photographie et soulignent le regard singulier de tous ceux qui utilisent leur appareil photo Leica pour documenter la beauté, la poésie et l’insolite du monde. |
| Media Type | |
| Advertising Manager | Andrea Pacella |
| Advertising Manager | Jérôme Auzanneau |
| Account Manager | Matthéo Pressmar |
| Account Manager | Benjamin Tardif |
| Account Manager | Alexandre Stachowiak |
| Account Manager | Delphine Blies |
| Executive Creative Director | Benjamin Marchal |
| Executive Creative Director | Faustin Claverie |
| Creative Director | Philippe Rachel |
| Creative Director | Carl Harborg |
| Art Buyer | Isabelle JAUBERT |
| Photographer | Elliott Erwitt |
More Work
SEE ALLUniversity
- BRAND:
- Burns & Smile
- AGENCY:
- TBWA\PARIS
Supermarket
- BRAND:
- Burns & Smile
- AGENCY:
- TBWA\PARIS
Stairs
- BRAND:
- Burns & Smile
- AGENCY:
- TBWA\PARIS
Reconciliation
- BRAND:
- McDonald's
- AGENCY:
- TBWA\PARIS
Université
- BRAND:
- Burns & Smile
- AGENCY:
- TBWA\PARIS
In a supermarket
- BRAND:
- Burns & Smile
- AGENCY:
- TBWA\PARIS
Escaliers
- BRAND:
- Burns & Smile
- AGENCY:
- TBWA\PARIS
The pretty faces of the world deserve witnesses
- BRAND:
- Leica
- AGENCY:
- TBWA\PARIS
The fantasy of the world deserves witnesses
- BRAND:
- Leica
- AGENCY:
- TBWA\PARIS