Title | Heart Ball |
Agency | ABC Group |
Campaign | Heart Ball |
Advertiser | Itaú Unibanco |
Brand | Itaú |
Date of First Broadcast/Publication | 2014 / 4 |
Business Sector | Banking & Financial Services, Investments, Stock Brokers |
Story | A device full of technology which allowed Brazilians to donate their passion to the National Football Team during the World Cup in Brazil. |
Media Type | Case Study |
Length | |
Executive Creative Director | Sergio Gordilho |
Creative Director | Sergio Gordilho |
Creative Director | Paulo Coelho |
Creative Director | Arício Fortes |
Creative Director | Rodolfo Barreto |
Copywriter | Fernando Brandt |
Copywriter | Arício Fortes |
Art Director | Gladys Esher |
Art Director | Paulo Coelho |
Art Director | Sergio Gordilho |
Strategic Planning Director | Cleber Paradela |
Strategic Planner | Gustavo Teixeira |
Strategic Planner | Leandro Gimenez |
Strategic Planner | Ana Paula Cortat |
Strategic Planner | Marina Pires |
Strategic Planner | Felipe Cruz |
Agency Producer | Jô Pereira |
Agency Producer | Rodrigo Ferrari |
Agency Producer | Alessandra Pais |
Production Company | Primo Comunicação |
Production Company | Killers |
Agency | Agência Tudo |
Agency | Africa |