BBC - "BBC Radio Three 70 th Anniversary"

BBC Creative

BBC Creative London, United Kingdom

4562

Brand: BBC
Country: United Kingdom

Advertiser: BBC / Digital Radio

Title	BBC Radio Three 70 th Anniversary
Agency	BBC Creative
Campaign	BBC Radio Three 70 th Anniversary
Advertiser	BBC / Digital Radio
Brand	BBC
Date of First Broadcast/Publication	2016 / 10
Business Sector	TV/Radio Programs & Stations
Philosophy	Award winning sound design studio String and Tins collaborated with Partizan to expertly craft the innovative anniversary campaign showcasing the increasingly diverse sonic nature of Radio 3's output. "When Director Chris Cairns approached us to help prepare for the BBC Radio 3’s 70th birthday celebrations we were naturally honoured…When he then described the incredible series of ideas he had, from having us write a piece of music and sound design to accompany a striking poetry recital by Alice Oswald, destroying a string quartet with power tools to a one-shot idea of following Soweto Kinch and his crew improvising a jazz piece on a ‘La Haine’ style housing estate party, we were excited to say the least!” says sound designer and composer Alex Bingham. “We have had awesome creative and technical input from everyone involved and huge thanks to Chris for giving us such trust and free reign with the soundtrack." For the Alice Oswald poem Chris Cairns gave Alex Bingham the brief to write a piece of music and sound design that followed the emotional journey of the beautiful ‘Rain’ poem. The storyboards, words and images were so striking that the piece kind of wrote itself. Alex went away and built a sound guide highlighting the textures and mood of the film with acoustic, synthesised instruments and sound effects. He fed this into the creative team and together they found a shape to underpin the emotion and imagery of the poem. Producing the music was an explorative process and loads of fun; tuned glass and taps, spectral filtered radio elements, destroyed bit-crushed tubas, scratchy frantic dissonant violins distorted to an inch of their life and roaring feed backed organs to create a wall of sound. A very satisfying process indeed.
Media Type	Television & Cinema
Length	30 seconds
Soundtrack	Alex Bingham - String and Tins
Production Company	The Assembly Rooms
Creative Director	Susan Ayton
Creative Director	Ben Mahon
Director	Chris Cairns
Director	Richard Moore
Executive Producer	Jenny Beckett
Director of Photography (DOP)	Ben Fordesman
Editor	David Stevens
Colorist	Jack McGinity
Production Company	Partizan London