Originally from Belgium, Chris has started her advertising career in Paris in 1994. After 3 years, she was transferred to Y&R Amsterdam, where she became responsible for mobile telco brands Hi and KPN, for consumer and business markets. In 2004 she founded advertising agency BeyenMeyer, working for Scarlet telecom and FMCG brand Hero amongst others. After 3 years she switched to the advertiser’s side, working for De Bijenkorf department store and Reebok International HQ. She was then asked to lead the Dutch branch of the Wunderman network, which she did for over 2 years. Chris has joined INDIE as Managing Director in 2012.