| Title | God Only Knows / The Impossible Orchestra |
| Agency | Accenture Song |
| Campaign | God Only Knows |
| Advertiser | BBC |
| Brand | BBC Music |
| Date of First Broadcast/Publication | 2014 / 10 |
| Business Sector | TV/Radio Programs & Stations |
| Story | God Only Knows features the song’s original writer and creator, Brian Wilson, alongside 26 award-winning musicians including popular music stars Sir Elton John, One Direction, Stevie Wonder, Pharrell Williams, Jake Bugg, Lorde, Emeli Sandé, Chris Martin, Kylie Minogue, Paloma Faith, Sam Smith and Florence Welch; rock musicians Chrissie Hynde, Brian May and Dave Grohl; classical musicians Alison Balsom, Martin James Bartlett, Danielle de Niese and Nicola Benedetti; folk performer Eliza Carthy; Senegalese singer Baaba Maal; jazz performer Jamie Cullum; British Asian Music star Jaz Dhami; the BBC’s Zane Lowe, Lauren Laverne, Katie Derham, Gareth Malone and Jools Holland; with the youthful vocals of the Tees Valley Youth Choir and the BBC Concert Orchestra at its heart. |
| Philosophy | To launch the new BBC Music brand and help shine a light on the unique role the BBC plays in the world of music, not just as a broadcaster, but as an expert curator of music, and a nurturer of new and diverse talent. |
| Media Type | Television |
| Length | |
| Market | United Kingdom |
| Editing Company | Final Cut |
| Executive Creative Director | Sam Walker |
| Executive Creative Director | Joe De Souza |
| Account Manager | Jamie Wylie |
| Account Planner | Dan Hill |
| Music Composer | Ethan Johns |
| Music Composer | Ken Nelson |
| Music | Ethan Johns |
| Director | François Rousselet |
| Production Company | Red Bee Media Limited |
| Production Company Producer | Joanna Yeldham |
| Director of Photography (DOP) | Ed Wild |
| Director of Photography (DOP) | Denzil Armour-Brown |
| Director of Photography (DOP) | Philipp Blaubach |
| Director of Photography (DOP) | Richard Mott |
| Director of Photography (DOP) | Michael Pescasio |
| Art Director | Morgan Kennedy |
| Art Director | Sarah Kane |
| Art Director | Melissa Broker |
| Wardrobe / Stylist | Grace Snell |
| Editor | Amanda James |
| Post Production | Hugo Guerra |
| Post Production | The Mill |
| Sound Design Company | Grand Central |
| Sound Design Company | Munzie Thind |
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