Shadi Sarreshtehdarzadeh
Strategist at BBH
London, United Kingdom
TitleDon't Rely on Fate / Soulmates
Campaign Soulmates
Advertiser Unilever
Brand Axe
Date of First Broadcast/Publication
Business Sector Toiletries
Tagline Don’t rely on fate. All new AXE. Upgraded
Story The film is a love story that follows a guy who takes fate into his own hands to find his true love, in spite of any adversity. An optimistic take on romance, the film shows that soulmates do exist, but sometimes you need a little help to make it happen. 
Media Type Television & Cinema
Production Company
Post Production
Editing Company
Advertising Manager
Advertising Manager
Advertising Manager
Advertising Manager
Executive Creative Director
Interactive Art Director
Strategic Business Lead
Strategy Director
Strategy Director
Creative Director
Creative Director
Creative Team
Creative Team
Account Director
Account Manager
Agency Producer
Agency Producer
Executive Producer
Production Company Producer
Director of Photography (DOP)
Sound Design Company
Sound Design Company Grand Central
Music Company / Composer

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