Coming from a background in the Swedish alternative music scene, Henry Moore Selder turned early to the film business and studied film theory at the Stockholm University and practical filmmaking at the Stockholm Film School.
Since graduating he has been crafting a career in commercial filmmaking. Starting out with music videos for bands like The Hives and Garbage, to name a few, and moving over to commercials first on his own and then joining forces with the directors collective StyleWar which together with Henry has gone on to become one of the world's top commercials directors, mainly working for international clients such as Mastercard, Nike, Audi, Renault, Mercedes, Pepsi etc. Henry has travelled extensively, shooting in LA, London New York; South africa as well as some of the most remote locations of the world and has a deep experience in working with local teams in places such as China, Thailand, South Africa, Dubai and Scandinavia. After almost ten successful years working with StyleWar Henry has decided to move on and return to his roots as a solo director.