Marlon Zanatti
Associate Creative Director at Y&R
Miami, United States
TitleMother-In-Law's Passport
Agency
Campaign Fedex Radio
Advertiser FedEX
Brand FedEx
Date of First Broadcast/Publication
Business Sector Postal, Courier & Shipping Services
Result We created radio spots to be aired exclusively on digital radio stations. We used the binaural technology to show the package approaching its destination. We also choose important “products” to emphasize the desire to know where the package is using the tracking system. 
Media Type Radio
Length
Chief Creative Officer
Creative Director
Creative Director
Copywriter
Copywriter
Art Director
Agency Script Writer
Agency Script Writer
Production Company
Director

People related to this work

Related Ads

Trending

Create a free Talent profile and become a member of AdForum

Get Started