Rob Carter
Client Managing Director at Colgate-Palmolive Company
Hong Kong, Hong Kong
TitleLONDON’S LUNGS
Agency
Campaign LONDON’S LUNGS
Advertiser E.ON
Brand E.ON
Date of First Broadcast/Publication
Story Thursday 19th September: A giant pair of lungs, filling, in near-real time, with coloured smoke representing some of the toxic gases that Londoners breathe every day, has been erected on London’s South Bank to mark the start of a new initiative for E.ON.

The innovative campaign by ENGINE aims to further heighten awareness of air quality as an issue and to showcase how E.ON and its customers are helping to deliver solutions that can help to clear the air.

Air pollution is fast emerging as one of the UK’s most serious health issues1. Recent research links the presence of particulates and polluting gases to health issues such as strokes, lung and heart disease, and 40,000 premature deaths a year. In fact, air pollution contributes to 1 in 20 UK deaths2.

Media Type Events
Executive Creative Director
Strategy Director
Managing Director
Creative / Art Direction
Creative / Art Direction
Creative / Art Direction

People related to this work

You might also like...

Trending

Create a free Talent profile and become a member of AdForum

Get Started