Rob Carter
Client Managing Director at Colgate-Palmolive Company
Hong Kong, Hong Kong
TitleLet's Clear the Air
Agency
Campaign Let's Clear the Air
Advertiser E.ON
Brand E.ON
Date of First Broadcast/Publication
Business Sector Energy & Water Authorities, Utilities
Philosophy ENGINE uses animated scaled-up particles to make the invisible visible and reveal the levels of pollutants that people are exposed to from sources such as diesel emissions. It graphically shows how the air children breathe can be loaded with damaging substances, but also how innovative E.ON solutions – such as solar energy storage or ultrafast electric vehicle charge points – can, literally, clear the air and help reduce the damaging substances children are exposed to.
Media Type Television
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