|Title (original language)||Bienvenue 4|
|Date of First Broadcast/Publication|
|Story||‘WELCOME ELSEWHERE’Distinctive jewels for distinctive Women : Women with personality|
|Philosophy|| TAKING WOMENINTO THE BRAND’S WORLD|
By creating an identity and a strong brand imageout of the traditional codes of jewellery.
We built this fashion campaign full of poetry and modernity, on Muses and Princesses to highlight the richness and diversity of the brand’s inspirations
|Problem||How to make Satellite stand out in this ultra competitive market where everybody speaks loud and say the same?How to create ownable communication codes to set the Satellite brand image?|
|Result||This new territoryhas been declinedin display, press, digital, POS, leaflet, website and all tools of the brand’s communication|
|Creative Director||Pierrette Diaz|
|Art Director||Stéphanie Pasteur|
|Strategic Planner||Amélie de Chasteigner|
|Account Manager||Dorothée Mianet|
|Account Manager||Eugénie Rodrigues|
|Art Buyer||Claire Nicaise-Schindler|
|Retoucher||Süsstrunk & Jericke|
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