| Title | Girl's graduation |
| Agency | d4 McCann |
| Campaign | Graduation |
| Advertiser | Panamerican Social Education Organization |
| Brand | PASMO |
| Posted | September 2017 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Tagline | The biggest achievement in Latinamerica. Being 18 and not a dad. |
| Story | In the first world, graduation is the most important moment in a young boy's or girl's life. However, in the third world, the most important achievement by this moment is not getting pregnant, not being a mom or dad. This is the reason why PASMO exists, to educate minorities about this issue. |
| Media Type | |
| Chief Creative Officer | Ricardo Mendoza |
| Copywriter | Ricardo Mendoza |
| Creative Director | Jairo Rubiano |
| Head of Art | Néstor Cifuentes |
| Digital Art Director | Néstor Cifuentes |
| Photographer | Julian Perrot |
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