Carl's Jr - "Burger Wolf"

ARGONAUT

ARGONAUT New York, United States

11764

Brand: Carl's Jr
Country: United States

Advertiser: Carl's Jr

Title	Burger Wolf
Agency	ARGONAUT
Campaign	You Know What You Want
Advertiser	Carl's Jr
Brand	Carl's Jr
Date of First Broadcast/Publication	2019 / 10
Business Sector	Restaurants & Fast Food
Story	The new “You Know What You Want” campaign might be considered “food porn,” but is a little more risqué than that standard well-lit Instagram plate post. In the launch spot titled “Burger Wolf,” a woman unleashes a torrent of passion for its cheese cloaked beef patties, seeded buns and dripping famous sauce.
Media Type	Television
Length	30 seconds
Production Company	Schrom
Mix Company	One Union Recording
SVP, Marketing	Patty Trevino
Marketing Communications Director	Meredith Martin
Chief Creative Officer	Hunter Hindman
Group Creative Director	Chad Leitz
Associate Creative Director/Copywriter	Jacque Vavroch
Associate Creative Director/Art Director	Brittany Rivera-Aiello
Design Director	Angie McDonald
Senior Designer	Zach Charters
Head of Production	Jon Drawbaugh
Executive Producer	Jim Vaughan
Business Affairs Director	Linda Casson
Head of Strategy	Alan Stout
Head of Strategy	Brian Olsen
Strategist	Jake Ullman
Group Brand Director	Jordan Wood
Brand Manager	Savanna Smith
Production Company	Arts & Sciences
Managing Partner	Mal Ward
Executive Producer	Marc Marrie
Head of Production	Christa Skotland
Director	Matt Lenski
Line Producer	Terri Sharifov
Director of Photography (DOP)	Corey Walter
Executive Producer	Carl Sturges
Production Supervisor	Andrew Greenburg
Director	Michael Schrom
Editing Company	Cut & Run, Santa Monica
Editor	Sean Stender
Editorial Executive Producer	Deanne Mehling
Post-production Producer	Cassandra Guardado
Post Supervisor	Caylee Banz
Sound Engineer	Matt Wood
Executive Producer, Mix	Jaylen Block-Smith
Animation	Logan
Executive Producer, Animation	Paul Abatemarco
Production Coordinator	Karina Kharchenko