|Brief||May 3: World Press Freedom Day. Sweden's leading newspaper, Expressen, and the country's largest newspaper and magazine distributor, Pressbyrån, join forces to collaborate with photojournalists Nic Ut, Nilüfer Demir, Jeff Widener and Richard Drew. The resulting ads are published in the newspaper to highlight the importance of photojournalism. Because if important events are not captured for the rest of the world, it's as if they never happened.|
|Campaign||Without the Whole Picture|
|Brand||Pressbyrån Convenience store/Newspaper|
|Business Sector||Newspapers, Magazines, Books|
|Story||Pressbyrån is through their retail chain the largest distributer of newspaper and magazines in Sweden.Expressen is Sweden’s leading newspaper.|
|Creative Team||Johan Landin|
|Creative Team||Filip Laurent|
|Creative Team||Erik Nordenankar|
|Creative Team||Julia Sebesteny|
|Account Manager||Bella Lagerquist|
|Client Director||Jesper Ander|
|Creative designer||Kenna Magnusson|
|Graphic Designer||Jens Broman|
|Marketing Advertising||Lennart Schultz|
|Marketing Advertising||Madeleine Berglund|
|Marketing Advertising||Amanda Mompalao de Piro|
|Advertising Manager||Helena Kieffer|
|Advertising Manager||Göran Forsberg|
|Advertising Manager||Evelina Maltesson|
|Advertising Manager||Emma Rosenbaum|
|Advertising Manager||Johanna Holmberg|
|Advertising Manager||Mattias Lundell|
|Advertising Manager||Elin Fredriksson|
|Advertising Manager||Magnus Alselind|
|Head of Operations||Anna Widmark|
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