As CEO, Paul’s role is to ensure Havas Media delivers excellent results for both clients and shareholders. His real expertise though is as a thought leader in the industry. He is at the forefront of media and can talk about any trend or media channel. Paul also oversees the evolution of the agency and future-proofs the structure and market offering. This includes product development – from the evolution of traditional media product, such as TV into Video, and Trading into Programmatic. In addition to this, Paul focuses on product innovation – whether this is in the digital space, in Data, Content or Programmatic – or adding new skills to the agency’s offering, such as the acquisitions of Havas Media Group’s DBi and SCB Partners.
He is also the external face of Havas Media Group and looks after senior client relationships and new business across the group. His responsibilities include thought leadership, partner development and defining the future agency model.