Title | The Man Who Tried To Do Everything |
Agency | Y&R London |
Campaign | The Man Who Tried To Do Everything |
Advertiser | Bank of Scotland |
Brand | Bank of Scotland |
Date of First Broadcast/Publication | 2015 / 10 |
Business Sector | Banking & Financial Services, Investments, Stock Brokers |
Story | A humorous take on what happens when a small business owner tries to take on all the roles his business demands – from accountant to IT support |
Philosophy | The campaign aims to show that Bank of Scotland understands small business owners have a lot of demands on their time and has designed its Business Current Account to simplify their everyday banking - giving them the chance to focus on their business. |
Media Type | Web Film |
Length | |
Production Company | Archer's Mark |
Creative Director | Marc Hatfield |
Art Director | Anders Wendel |
Copywriter | Elliott Tiney |
Business Director | Toby Green |
Account Director | Olly Boden |
Agency Producer | Kate Manning |
Photographer | Richard Maxted |
Director | Alex Winckler |
Production Company Producer | Fiona Stuart-Bamford |
Editor | Lorrin Braddick |
Director of Photography (DOP) | Luke Palmer |
Advertising Manager | Richard Carpenter |