| Title | How Could They Have Known? |
| Agency | BSSP |
| Campaign | NBA 2K19 20th Anniversary Edition |
| Advertiser | 2K Sports |
| Brand | NBA 2K19 |
| Date of First Broadcast/Publication | 2018 / 6 |
| Business Sector | Sports Teams, Sports Events |
| Media Type | Digital |
| Length | |
| Chief Creative Officer | John Butler |
| Creative Director | Sinan Dagli |
| Copywriter | Patrick French |
| Copywriter | Zack Browne |
| Art Director | Zach Shapiro |
| Account Director | Alex Eley |
| Account Supervisor | Mal Gretz |
| Senior Producer | Jeremy Arth |
| Associate Strategy Director | Halsey Stowe |
| Senior Vice President of Basketball Operations | Jason Argent |
| Vice President of Sports Marketing | Alfie Brody |
| Global Brand Director | Alan Ho |
| Senior Brand Manager | Andrew Blumberg |
| Director | Angus Wall |
| Director of Photography (DOP) | Alexis Zabe |
| Live action Producer | Michele Abbott |
| Production Designer | Deborah Evans |
| Special Effects / VFX | Andy McKenna |
| Flame Lead | Stefan Gaillot |
| Flame Artist | Michael Vaglienty |
| Flame Artist | Adam Flynn |
| Editor | Kevin Stokes |
| Editor | Gabe Sanchez |
| Art Director | Hazel Baird |
| Designer | James Levy |
| Designer | Jie Zhou |
| 2D Animators | Steve Biggert |
| Production Company Producer | Michael Ross |
| Executive Producer | Patrick Nugent |
| Executive Producer | Kim Christensen |
| Managing Director | Jennifer Sofio Hall |
| Colorist | Paul Yacono |
| Color Assist | Corey Martinez |
| Color Producer | Jenny Bright |
| Editing Company | Rock Paper Scissors |
| Editor | Biff Butler |
| Assistant Editor | Alyssa Oh |
| Production Company Producer | Rebecca Baker |
| Executive Producer | Raná Martin |
| Head of Production | Shada Shariatzadeh |
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