Committee to Protect Journalists - "The Last Column"

FRED & FARID New York

FRED & FARID New York New York, United States

Awards

7291

This ad is part of the ACT Responsible Collection

Brand: Committee to Protect Journalists
Country: United States

Advertiser: Committee to Protect Journalists

Title	The Last Column
Agency	FRED & FARID New York
Campaign	The Last Column
Advertiser	Committee to Protect Journalists
Brand	Committee to Protect Journalists
Date of First Broadcast/Publication	2019
Business Sector	Charities, Foundations, Volunteers
Story	The Last Column is a memorial that raises awareness of the human cost of journalism. The integrated initiative featured a logo made of the names of the 1,337 journalists killed in action, a book gathering the final works of more than twenty murdered journalists, as well as video and audio interviews with their friends and families. A way to immortalize the courageous men and women killed in the service of newsgathering.
Philosophy	The Last Column is a memorial movement bringing attention to the human cost of journalism, centered around a haunting logo made of the names of the 1,337 journalists killed in action since 1992. A book featuring the final articles and photos of more than twenty murdered journalists was published, and interviews with friends and families of the journalists explored the impact of their loss.
Media Type	Packaging, Branding & Design
Length	55 seconds
Editorial	Whitehouse Post
Copywriter	Gabriel Sehringer
Creative Director	Colin Nagy
Creative Director	Laurent Leccia
Art Director	Kate Ji-Yeon Kim
Designer	Jack Hwang
Business Lead	Amanda Hellman
Account Executive	Lauren Keller
Strategist	Austin Meyer-Ferris
Executive Producer	Amanda Van Caneghem
Producer	Anna-Maria Egisto
Production	Harper Collins
Video Production Company	VII Agency
Director	Ron Haviv
Director of Photography (DOP)	Andy Whitlatch
Camera Assistant	Sofia Adams
Camera Operator	Ed Kashi
Camera Operator	Zachary Canepari
Camera Operator	Christopher Morrish
Production Assistant	Ben Brody
Editor	Matt Hartmann
Assistant Editor	Rachel Hamburger
Animation Company	Bullpen
Production Company	Bullpen
VFX Company	Carbon FX