Biedronka - "BIEDRONKA Gang Słodziaków i Magiczny Portal"

Duda Polska Warsaw, Poland

7651

Brand: Biedronka
Country: Poland

Advertiser: Biedronka

Title	BIEDRONKA Gang Słodziaków i Magiczny Portal
Agency	Duda Polska
Campaign	Gang Słodziaków i Magiczny Portal
Advertiser	Biedronka
Brand	Biedronka
Date of First Broadcast/Publication	2019 / 9
Business Sector	Department Stores, Supermarkets
Story	Słodziaki (Cuties) have come back! You can meet them all in their magic surroundings in the latest spot for Biedronka, cocreated by our artists. “The big challenge was to equip all six characters with proper personalities in quite short video. Our 3D modelers and animators had to create each member of Gang Słodziaków in the way that even after the first look it would be obvious which one is lazy and which one is cunning. It was big fun.” (Kasia Miecznikowska-Banasiuk, Postproduction Manager) Not only Platige Image artists made animated heroes from the scratch, but they have also created a whole marvelous and colorful world. Moreover, thanks to our team, kids taking part in commercial, could visit a magical land. “It was very grateful subject. That project gave us a lot of fun and let us show off our creativity, but what’s more the video we created gave so much joy to kids. We really like that kind of projects” (Bartek Kmita, CG Supervisor) Duda Polska agency was responsible for “Gang Słodziaków i Magiczny Portal” ad for Biedronka. Szymon Pawlik directed the spot, Bartek Kmita was CG Supervisor and Kasia Miecznikowska-Banasiuk was Postproduction Manager.
Media Type	Web Film
Length	30 seconds
Lead Render Wrangler	Rafał Wójcikowski
Production Company	DOBRO
Head of IT	Piotr Getka
Sound FX	GŁOŚNO
IT	Krzysztof Konig
Art Director	Marcin Kowalski
Director of Photography (DOP)	Maciej Sobieraj
Editor	Wojtek Włodarski
Animation	Artur Borkowski
Animation	Adam Zieniowicz
Compositing	Maciej Pretki
On-set Supervisors	Ben McCalister
Render Wrangler	Łukasz Derda
Render Wrangler	Marcin Jóźwiak
Head of CG	Cezary Albinski
Concept Artist	Marcin Kowalski
Tech Pipeline Director	Łukasz Dąbała
Tech Pipeline Director	Witold Duraj
Tech Pipeline Director	Adrian Krupa
Tech Pipeline Director	Tomasz Kurgan
Tech Pipeline Director	Maksim Kuzubov
Tech Pipeline Director	Sergii Nazarenko
Color Services	Piotr Sasim
Matte Painting	Adrian Tarasek
CG Supervisor	Bartek Kmita
Director	Szymon Pawlik
Post Production Manager	Katarzyna Banasiuk
Lead Tech Pipeline Director	Jarosław Zawiśliński