| Title | Equalicare (Film Case) |
| Agency | Serviceplan Group |
| Campaign | Equalicare |
| Advertiser | Verbraucherzentrale |
| Brand | Verbraucherzentrale |
| Date of First Broadcast/Publication | 2019 / 11 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Story | Women pay up to twice as much for gender-specific hygiene items as men. Even though some products have identical ingredients. In fact, some of them only differ in their packaging’s color – pink instead of blue. On top of that, women earn 21% less for their work than men. That’s why the brief was to raise awareness for the whole topic of Pink Tax. |
| Media Type | Ambient |
| Length | |
| Digital Agency | Plan.Net |
| Production Company | Tempomedia Filmproduktion GmbH |
| Sound Design Company | Supreme Music GmbH |
| Post Production | NHB Next |
| Production Company | Neverest GmbH & Co. KG |
| PR Agency | Serviceplan Public Relation & Content |
| Global Chief Creative Officer | Alexander Schill |
| Executive Creative Director | Markus Kremer |
| Executive Creative Director | Thomas Heyen |
| Managing Partner | Florian Klietz |
| Copywriter | Niklas Scholz |
| Art Director | Philipp F. Trübiger |
| Account Director | Saskia Kroschewski |
| Account Manager | Mariah Kattmann |
| MOTION DESIGN | Dennis Fritz |
| Junior Motion Designer | Anton Reim |
| Managing Director | Christoph Köhler |
| Junior Producer | Madeliene Pfisterer |
| General Manager | Britta Tronke |
| PR Consultant | Isabelle Schneider |
| Managing Director / ECD | Markus Maczey |
| Executive Creative Director | Michael Reill |
| Art Director | Philipp Elsner |
| Director | Peter Haueis |
| Director of Photography (DOP) | David Südel |
| Editor | Henrik Hühnken |
| Executive Producer | Alexander Schildt |
| Producer | Jana Schneider |
| Music Composer | Maximilian Olowinsky |
| Music Composer | Felix Müller |
| Music Composer | Florian Lackenmacher |
| Music Composer | Henning Sommer |
| Music Composer | Chris Buseck |
| Music Composer | Sebastian Schütze |
| Junior Producer | Clemens Lockner |
| Music Composer | Bernhard Pausch |
| Producer | Fabian Cordsmeier |
| Grade | Julien Von Schultzendorff |
| Sound | Markus Roseneck |
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