Joana Vinheiro

Joana Vinheiro

Senior Art Director at Heimat\TBWA
Berlin, Germany

About me

I'm Brazilian, from Rio de Janeiro, and have been working in advertising for more than 11 years ago now - and I've been around. I had the chance to work with amazing agencies and creatives in New York, Stockholm, Frankfurt, Munich and Berlin. Working for clients such as: Volkswagen, BMW Mini, Samsung, Sky, Volksbanken Raiffeisenbanken, Telekom, to name a few.

Over the past years, I have been honoured to have my work recognised by awards like Cannes Lions, D&AD, One Show, Clio, Webby, LIA, New York Festivals, Eurobest, Art Directors Club, amongst others. Also having some of the work mentioned on New York Times, Forbes, Fast Company and more.

Fascinated about advertising and how that can - and should - impact the culture, not only sell. I consider myself an advocate for gender equality and diversity and strive to bring this to my work. I believe that great conceptual solutions come from a good strategy and good creative thinking. That is the way I like to work.

Positions

Senior Art Director
Berlin, Germany
October 2023 - Present (5 months)

Other professional activities

PHNX 2023

Awards Jury Member

PHNX 2024

Awards Jury Member

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