Firat Sorgucu
Digital Producer at f.2/8 Photograph Studio
London, United Kingdom
TitleHeist On Cam
Agency
Campaign Heist On Cam
Advertiser Oncam Grandeye
Brand Security Cameras
PostedNovember 2015
Business Sector Cameras & Video Cameras
Story Summary: Security cameras are boring as heck. We created an interactive detective story to tell the unique features of OnCam and made the process of deciding which cam to buy fun for end users.Description: Oncam produces state of the art 360-degree security cameras with unique features such as live image dewarping and live time scanning. Our challenge was to excite people about an inherently boring product such as security cams, while showing all the unique features of Oncam. We created an interactive detective story using 360-degree cameras and put the users in the role of the best detective in town. People loved our hard-boiled story. The project made the news in both advertising and security-specialized websites. With our game, we made the process of choosing a security camera fun and interesting.
Media Type Digital
Copywriter
Copywriter
Copywriter
Art Director
Art Director
Art Director
Programmer
Programmer
Programmer
Animation/3D
Project Manager
Project Manager
Media Rep.
Agency Producer
Photographer
Photographer
Production Company Hacıyatmaz Film
Director of Photography (DOP)
Director

Trending

Create a free Talent profile and become a member of AdForum

Get Started