Barilla Pesto - "Flatmates"

Publicis Italy

Publicis Italy Milan, Italy

8787

Brand: Barilla Pesto
Country: Italy

Advertiser: Barilla

Title	Flatmates
Agency	Publicis Italy
Campaign	Flatmates
Advertiser	Barilla
Brand	Barilla Pesto
Date of First Broadcast/Publication	2022 / 4
Business Sector	Soups, Stuffing, Cooked Sauces
Tagline	Barilla. A Sign of Love
Story	The new commercial celebrates Pesto as "the taste everyone loves" through stories of sharing and caring, in which opposing personalities overcome their differences when Pesto Barilla is served on the table. Because of its creaminess, tasty flavor and top-quality ingredients, Pesto is a gesture of thoughtfulness and attention to each guest, but also a sign of love for our planet, because it includes, among its ingredients, basil from sustainable agriculture and processed with a delicate method, synonymous with attention, care and skill.
Media Type	Television
Length	30 seconds
Soundtrack	CHE COSSÉ L’AMOR
Global Chief Creative Officer	Bruno Bertelli
Chief Creative Officer	Cristiana Boccassini
Chief Creative Officer	Mihnea Gheorghiu
Global Executive Creative Director	Riccardo Fregoso
Associate Creative Director	Stefano Zanoni
Copywriter	Stefano Zanoni
Creative Supervisor	Roberto Ardigò
Art Director	Roberto Ardigò
Art Director	Andrea Raia
Copywriter	Matteo Gatto
Digital Art Director	Thomas Aito
Digital Copywriter	Margherita Teodori
Chief Strategy Officer	Bela Ziemann
Chief Strategy Officer	Niccolò Rigo
Strategy Director	Monica Radulescu
Senior Digital Strategist	Margherita Tuvo
General Manager	David Pagnoni
Groupe Client Service Director	Federica Papetti
Account Director	Mirjana Slavkovic
Account Supervisor	Roberta Di Ponzio
Social Media Manager	Nicolò Russo
Agency TV Producer	Antonella Capella
Art Buyer	Caterina Collesano
Art Buyer	Naomi Stucchi
Production Company	BRW FILMLAND
Director	Abbie Stephens
Director of Photography (DOP)	Jaime Feliu Torres
Executive Producer	Luca Orlando
Head of Production	Claudio Cicoli
Line Producer	Giulia Buffa
Wardrobe / Stylist	Buki Ebiesuwa
Set Designer	Laura Sabat
Food Stylist	Francesca Alberoni
Post Production Supervisor	Nicola Scarpinato
Editor	Ben Corfield
Editor	Stuart Greenwald
Editing Company	Stitch
Flame Artist	Davide Maccagni
Colorist	Julien Alary