| Title | Life Time Clock |
| Agency | Serviceplan Campaign |
| Campaign | LIFE TIME CLOCK |
| Advertiser | Stiftung FÜRS LEBEN |
| Brand | DEUTSCHE STIFTUNG ORGANTRANSPLANTATION (DSO) |
| Date of First Broadcast/Publication | 2015 |
| Business Sector | Public Safety, Health & Hygiene |
| Result | One of the largest hourglasses ever created, the Life Time Clock represents the diminishing time of one patient in need of a donor-organ. The Life Time Clock debuted at the Organ Donation day in Stuttgart, Germany. It’s striking appearance and imposing presence made it outstanding in its environment. The public were drawn in and were confronted with one patients struggle and the urgent need for donor organs. Many thousands immediately became donor-card holders by taking donor cards dispensed by the hourglass. The life Time Clock received a great amount of attention from journalists and governmental figures covering the event. |
| Media Type | Case Study |
| Length | |
| Chief Creative Officer | Alexander Schill |
| Executive Creative Director | Mike Rogers |
| Executive Creative Director | Christoph Everke |
| Executive Creative Director | Till Diestel |
| Creative Director | Christoph Bohlender |
| Copywriter | J. Jackson |
| Art Director | Dimitrios Arampatzioglou |
| Account Supervisor | Alexandra Rueger |
| Graphic Designer | Rebecca Amann |
| Agency Producer | Thorsten Huth |
| Creative Producer | Florian Panier |
| Director | Thiemo Hehl |
| Music Producer | Lukas Bohlender |
| PR Director | Thorsten Hebes |