Splendid - "Valentine is Gross!"

BBR Saatchi & Saatchi

BBR Saatchi & Saatchi Ramat Gan, Israel

7314

Title	Valentine is Gross!
Agency	BBR Saatchi & Saatchi
Campaign	Valentine is Gross
Advertiser	Strauss Group Inc.
Brand	Splendid
Date of First Broadcast/Publication	2017 / 2
Business Sector	Chocolate
Story	Splendid – the bitter dark chocolate brand that operates under the "When you grow up you'll get it" tagline - has been tormenting kids for a few years now.The way our brand sees things, some things can only be appreciated when you grow up and that probably includes the whole boys & girls, love & romance thing.Want proof? Just watch our ad and take a look at what our kids had to say about that
Media Type	Social Media
Length	38 seconds
Executive Creative Director	Jonathan Lang
Creative Director	Yaron Perel
Art Director	Noa Navot
Copywriter	Eddi Gartsman
Director	Roy Raz
Production	Maya Palmon
Production	Bonamaze
Account Executive	Naor Azubel
Strategic Planning Director	Lora Goichman
Account Supervisor	Lee Bryn
Traffic Director	Ronit Doanis
Post Production	Bonamaze
Digital Creative Director	Idan Kligerman
Brand Manager	Idit Maor
Social Media Expert	Aviv Melamed
Creative Vice President	Idan Regev
Marketing Manager	Talya Babai
Marketing Director	Tal Ben-Porat
Chief Executive Officer (CEO)	Yossi Lubaton