Pablo Arreba
Director at Somos5
Madrid, Spain
TitleCandidates to poverty 3
Agency
Campaign #CandidatosalaPobreza
Advertiser Ayuda en Acción
Brand Ayuda en Acción
PostedJanuary 2016
Business Sector Disease Awareness, Support Groups & Associations
Tagline The first elections in wich no one should become elected.
Story 2 million children in Spain are not guaranteed access to a basic nutrition and live in homes where both parents are unemployed. These children will not have a full and decent personal development. Along with Ayuda en Acción, in Kitchen we have created the #CandidatosalaPobreza campaign so that in a year in which politicians have not stopped talking about the elections, these 2 million kids, candidates to poverty, are not neglected. 
Media Type Print
Executive Creative Director
Executive Creative Director
Creative Director
Art Director
Photographer
Director
Account Executive
Creative Director
Copywriter
Production Company

People related to this work

Related Ads

Trending

Create a free Talent profile and become a member of AdForum

Get Started