Sebastien Crosnier

Sebastien Crosnier

Digital Marketing Director at AdForum
New York, United States

Summary

I possess a strong background in digital communication along with consistent experiences in communication and media agencies.
Digital strategies establishment: management and production of digital contents (websites, social networks, special web site event managements, blogs, e-advertising, video pages, etc.) and strategic coordination.

Throughout my career I have developed my knowledge and skills in brand strategy especially in the digital. I have worked on a wide range of brands and branding issues with big companies.

Specialties:
/ Excellent communication and management skills.
/ Experienced project and team leader (using Slack, Zeplin, Jira)
/ Digital skills on both editorial content and brand manager.
/ Excellent negotiation skills.
/ Good knowledge of Web marketing (digital brand management ; social media management ; SEO ; SEA...) - Strategic planning and communication media - Web and mobile ergonomics.
/ Design skills (US design, Responsive design) - Graphic Culture web and medias (Sketch, Photoshop, Lightroom).

Languages
  • French - Native
  • English - Pro
  • Spanish - Basic

Positions

Digital Marketing Director
New York, United States
November 2013 - Present (3 years 11 months)
Define, develop and execute the digital strategy to drive business growth while maintaining the brand positioning in the dynamic advertising industry. I am in charge of developing and complete marketing projects according to the Adforum's goals and values.

Lead coordination of AdForum marketing activities with global regions (US, Europe):
- Collaborate closely with Management leadership based in France to evolve and optimize the digital marketing strategies and tactics.
- Track growth and maintain analytics reports to provide up-to-date information to upper management and to execute a consistent brand strategy in US and Europe.
- Build effective teams, manage multiple projects, and supervise collaboration between teams in order to drive positive business growth.

Work closely with the Sales/Marketing team based in New York:
- to understand and develop AdForum’s business goals, identify key issues, analyze client needs and drive significant revenue.
- to imagine, design and develop a social media platform and many new services.
- to develop and craft adforum.com positioning and strategy, creating compelling sales materials (presentations, etc.).

Similar Talent

Jonathan Ha
Director, Digital & Performance Marketing/ Account Director
Ogilvy & Mather
Ian Wilson
Sr. Director Global Digital, Marketing Development & CMI
Heineken
Kapil Sunariya
Digital marketing
VG Comp Solution Pvt Ltd
Avijit Paul
Digital Marketing
Digital Marketing
Chris Byrne
Freelance Digital Marketing & Advertising Director / Content Strategy Consultant & Trainer
Freelance International SEO / Ecommerce Strategist & Trainer
Venkatesh eLuminous
Digital Marketing Specialist
eLuminous Technologies Pvt. Ltd.
Christine Removille
Digital Marketing Europe Lead
Accenture Interactive
Juliette Tholey
Digital Marketing Intern
Revenue River Marketing

Create a free Talent profile and become a member of AdForum

Get Started