Salsa ;
Director at CZAR.BE
Bruxelles, Belgium
TitleBlind Passion
Campaign Blind Passion
Advertiser Flamengo
Brand Flamengo
Date of First Broadcast/Publication
Business Sector Sports Teams, Sports Events
Tagline This is Flamengo
Story In Brazil, a law that guarantees free access to the games for the blind. For them and for their companion. However, they can't always rely on friends or family to escort them. Which makes the law useless. Flamengo, as a football club recognized for being a team of the people, with more than 40 million fans, had to do something.
Media Type Applications
Executive Producer/Creative Director

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