| Title | Sport links us all |
| Agency | DDB Paris |
| Campaign | Sport links us all |
| Advertiser | L'Equipe |
| Brand | L'Equipe |
| Posted | November 2018 |
| Business Sector | Media, Publishing & Production |
| Story | For sports journal L’Equipe’s first campaign as a multi-platform title, this outdoor campaign brought everyone together, no matter which sport they loved. Simply pick a place to start and follow the word associations back to L'Equipe, the common point that unites all French sports fans. |
| Media Type | Billboard |
| Executive Creative Director | Alexander Kalchev |
| Copywriter | Benoît Oulhen |
| Art Director | Mickaël Jacquemin |
| Associate Art Director | Kevin Audric |
| Account Planner | Odile Song |
| Account Supervisor | Jean-Luc Bravi |
| Account Supervisor | Fabien Donnay |
| Account Supervisor | Axel Renaudin |
| Account Supervisor | Guillaume Manigot |
| Advertiser's Supervisor | Benoit Liva |
| Advertiser's Supervisor | Damien Darroman |
| Advertiser's Supervisor | Fatiha El Khouloudi |