Title | Bring Back The Bees |
Agency | Cossette |
Campaign | Bring Back The Bees |
Advertiser | General Mills |
Brand | Honey Nut Cheerios |
Date of First Broadcast/Publication | 2016 / 3 |
Business Sector | Food |
Story | Canada’s bees need help. So Honey Nut Cheerios is calling upon Canadians to help bring them back by raising awareness of unstable bee populations and inspiring Canadians to help support Canada’s bees by planting wildflowers in their communities. |
Media Type | Packaging, Branding & Design |
Media (Agency side) | Cossette Media |
Public Relations Expert | Veritas |
Package Design | Hunter Straker |
Production House | SammyB Productions |
Editorial House | Soda |
Transfer and Online | The Vanity |
Audio House | RMW |
Music Lyricist | Choir! Choir! Choir! |
Associate Creative Director | Dhaval Bhatt |
Associate Creative Director | Yusong Zhang |
Chief Creative Officer | Peter Ignazi |
Chief Creative Officer | Carlos Moreno |
Producer | Sam Benson |
Account Director | Jessica DeSantis |
Account Director | Paula Badran |
Account Executive | Jennifer Self |
Account Executive | Isabelle Morin |
Editor | Nicole Lawr |
Editor | Gerrit Van Dyke |
Retoucher | Trevor Gauthier |
Colorist | Andrew Exworth |
Interactive Designer | Derek Sharpe |
Interactive Designer | Gustavo Oregel |
Editor | Michael Medeiros |
Editorial House Producer | Mina Jang |
Account Director | Wendy Morgado |
VP, National Brand Leader | Janis Lindenbergs |
Music Search and License | David Hayman |
Chief Strategy Officer | Jason Chaney |
Director, Strategy | Kevin McHugh |