| Title | Hell |
| Agency | Tim Ryan/Creative Inc. |
| Campaign | Hoboken |
| Advertiser | World War I Memorial Fund |
| Brand | World War I Memorial Fund |
| Date of First Broadcast/Publication | 2016 / 2 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Tagline | After surviving hell, even hoboken was a welcome sign |
| Story | There is no National WW1 Memorial in Washington DC. In many ways, WW1 has become the forgotten war. These newspaper ads (part of a 360 media campaign) bring back and remind us of the sacrifices these men and women made in fighting that war. The fact that over 116,000 soldiers died during it. That’s more than died in the Korean, Vietnam and all the middle east wars combine. They have earned their own National Memorial. |
| Media Type | |
| Creative Director | Tim Ryan |
| Copywriter | Tim Ryan |
| Art Director | Tim Ryan |
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