Jonathan Lum

Jonathan Lum

Chief Strategy Officer at Deep Focus
New York, United States

About me

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Chief Strategy Officer
Jonathan is a cross-disciplinary strategist with 20 years experience in market research (quant and qual) and strategy (brand, culture, creative, media, analytics and business) at firms such as ICF Olson/PulsePoint Group, Goodby, Silverstein & Partners and BBDO. 
Chief Strategy Officer, Engine NY
Jonathan is the Chief Strategy Officer of Engine Group, New York, and the Chief Strategy Officer of Deep Focus, U.S., a position in which he oversees an integrated strategy department that includes the Intelligence Group, Analytics, Brand, Digital and Social Strategy experts.
During his 20-year career, Jonathan has held varied and increasingly senior strategy leadership roles in advertising, media, and market research agencies, including President of Strategy and Innovation at ICF Olson/PulsePoint Group, Senior Brand Strategy Director at Goodby, Silverstein & Partners, and Group Planning Director, SVP at BBDO. 

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