Simone Di Laus
Associate Creative Director at Publicis Italy
Milan, Italy
TitleThe Chorus
BriefQueen’s Bohemian Rhapsody was recorded in 1974 but remains a firm favourite with anybody who’s ever sung in the shower. Here we see various people singing lines from the song, culminating in a massive spontaneous sing-along at a football stadium – inspired by an event that actually happened. Like a bottle of Heineken, the song brings all kinds of people together. Heineken: Open Your World.
Agency
Campaign The Chorus
Advertiser Heineken
Brand Heineken
Date of First Broadcast/Publication
Business Sector Beers, Ciders, Lagers
Story Heineken® sponsors more than 1,000 music events worldwide. Our new global music platform #LiveYourMusic will unify all the inspiring work happening around the globe into a distinctive and recognizable point of view. 
Media Type Web Film
Length
Soundtrack Bohemian Rhapsody
Art Director
Associate Creative Director
Associate Art Director
Executive Creative Director
Executive Creative Director
Executive Creative Director
Executive Creative Director
Director
Editor
Director of Photography (DOP)
Executive Producer

People related to this work

You might also like...

Trending

Create a free Talent profile and become a member of AdForum

Get Started