| Title | Dog |
| Agency | La Comunidad |
| Campaign | Dog walker, Coffee, Music |
| Advertiser | City of Buenos Aires |
| Brand | Buenos Aires Public Bike System |
| Date of First Broadcast/Publication | 2016 / 4 |
| Business Sector | Consumer & Public Services |
| Tagline | Don't act like a pedestrian when you're on wheels. Don't turn without signaling |
| Story | To remind new cyclists in Buenos Aires to follow traffic laws, this campaign asking them to stop thinking like pedestrians. The aim was to tell everyone who had recently switched from walking to cycling that they were obliged to respect the rules of the road. |
| Media Type | |
| Chief Creative Officer | Joaquin Molla |
| Chief Creative Officer | José Molla |
| Associate Creative Director | Fernando Reis |
| Associate Creative Director | Marcelo Padoca |
| Art Director | Fernando Reis |
| Art Director | Guilherme Nobrega |
| Account Director | Sebastian Diaz |
| Copywriter | Marcelo Padoca |
| Illustrator | Arthur D'Araujo |
| Creative Director | Marcelo Padoca |
| Creative Director | Fernando Reis |
| Account Director | Oriana San Martín |
| Account Director | Alaina Zuniga |
More Work
SEE ALLCoffee
- BRAND:
- Buenos Aires Public Bike System
- AGENCY:
- La Comunidad
Music
- BRAND:
- Buenos Aires Public Bike System
- AGENCY:
- La Comunidad