Title | Soccer |
Agency | Grassriots |
Campaign | Change Conflict to Peace |
Advertiser | World Vision |
Brand | World Vision Canada |
Date of First Broadcast/Publication | 2016 / 4 |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Tagline | Change Conflict to Peace. Tell Stéphane Dion to help restore peace in Syria |
Story | World Vision Canada wanted to mobilize the public to urge the Canadian government to show leadership by supporting a peaceful solution to the 5 year Syrian conflict – one that would help restore peace and hope for a sustainable future to the children of Syria. World Vision asked Grassriots to support their advocacy efforts with a campaign to make this a reality and help save lives not yet lost. |
Media Type | |
Creative Director | Paul Bonsell |
Art Director | Paul Bonsell |
Art Director | Deborah Caprara |
Digital Artist | Paul Bonsell |
Project Manager | Meghan Liu |
Client | World Vision Canada |