| Title | The 2018 Bittersweet Collection |
| Agency | Grey Worldwide Mexico |
| Campaign | The 2018 Bittersweet Collection |
| Advertiser | Pantera Fresca |
| Brand | Pantera Fresca |
| Date of First Broadcast/Publication | 2018 / 5 |
| Business Sector | Ice Cream |
| Tagline | The 2018 Bittersweet Collection |
| Story | the campaign will aim to encourage consumers to take tough moments with grace and its flavour will add sweetness needed to combat bitterness. |
| Media Type | Digital |
| Art Director | Ricardo Sánchez |
| Chief Creative Officer | Humberto Polar |
| Agency production | María Fernanda Sodi |
| Account Executive | Alejandra Trueba |
| Client personnel | Francisco Macías |
| Copywriter | Georgina Portas |
| QA Manager | lonso Balcazar |
| Head of Account Management | Nicole Woodman |
| Production Company | Santos Films |
| Executive Producer | Alexa Torcid |
| Executive Producer | Omar Ganem |
| First assistant director | Juliana Gómez |
| Offline | Iván Guerrero |
| Post Production | Wip Post |
| Colorist | Jerónimo Guerrero |
| Producer | Arturo Aguayo |
| Online Artist | Alberto Ruíz |
| Audio Post | Antonio Vijosa |