| Title | Kangabun |
| Agency | M&C Saatchi LA |
| Campaign | The Way of The Roo |
| Advertiser | San Diego Zoo |
| Brand | San Diego Zoo |
| Date of First Broadcast/Publication | 2018 / 6 |
| Business Sector | Leisure Parks, Zoos & Fairs |
| Media Type | Television & Cinema |
| Length | |
| Media Agency | Giant Spoon |
| Photographer | Markku Lähdesmäki |
| Executive Producer | Greg Jones |
| Creative Director | Ron Tapia |
| Editor | John Bradley |
| Executive Creative Director | Maria Smith |
| Chief Strategy Officer | Kate Bristow |
| Copywriter | Michael Skarbek |
| Line Producer | Desiree Laufasa |
| Associate Creative Director/Copywriter | Ben Lay |
| Art Director | Victor Bernedo |
| Director of Content Production | Dennis Di Salvo |
| Sound Engineer | Hurtubise Paul |
| Managing Director | Mike Wilton |
| Chief Marketing Officer (CMO) | Ted Molter |
| Marketing Director | Debra Erickson |
| Associate Design Director | Damien Lasater |
| Account Director | Makeia Carrier |
| Account Director | Daisy Peralta |
| Account Executive | Katie Jordan |
| VP Media | Alana White |
| Media Strategy | Grace Damo |
| Associate Director | Annie Nam |
| Director | Billy Federighi |
| Director | Brett Snider |
| Director of Photography (DOP) | Kevin Moss |
| Animation | Rusty Ippoloto |
| Sound | Margarita Mix |
| Editing Company | Cosmo Street |
| Color/Finishing | Apache Digital |
| VFX Company | MakeFX |
| Music | APM Music ASCAP |
| Production Company | Media Mob |
More Work
SEE ALLPaw Reading
- BRAND:
- San Diego Zoo
- AGENCY:
- M&C Saatchi LA
Staying Grounded
- BRAND:
- San Diego Zoo
- AGENCY:
- M&C Saatchi LA
Welcome to Walkabout
- BRAND:
- San Diego Zoo
- AGENCY:
- M&C Saatchi LA