|Brief||A couple of ordinary British librarians begin discussing what they'd like for lunch. Once the shy chap proposes a McDonald's Great Tastes of America burger, both of them transform into all-American role models.|
|Agency||Leo Burnett London|
|Campaign||Great Tastes of America 2018|
|Brand||New York Stack|
|Date of First Broadcast/Publication|
|Business Sector||Restaurants & Fast Food|
|Story||The 2018 campaign's four films show everyday British folk going about their everyday mundane business with their friends and families before the inevitable subject of ‘what’s for lunch?” comes up. With the suggestion of a McDonald’s Great Tastes of America burger, they gradually and unwittingly transform into all-out Americans.|
|Chief Creative Officer||Chaka Sobhani|
|Creative Director||Dan McCormack|
|Creative Director||Luke Boggins|
|Creative Team||Gareth Butters|
|Board Account Director||Sam Houlston|
|Account Director||Jessica Lyons|
|Account Manager||Felicity Davies|
|Account Executive||Blake Field|
|Agency Producer||Jack Robinson|
|Agency Producer||David Riley|
|Account Planner||Niall Moore|
|Account Planner||Adriana Ferran|
|Project Manager||Tim Wilks|
|Production Company||You Are Here|
|Director of Photography (DOP)||Myles New|
|Post Production||Cut and Run London|
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