Chuck Martell

Chuck Martell

Brand Strategist, Creative Director & Filmmaker at SELF
Greater New York City Area, United States

Summary

Specialties Include: Business Development, Brand Strategy, Film Production & Production Design, Visual Merchandising, Digital Marketing, Photography and Writing

Positions

Creative Director & Photographer
Freelance
2008 - Present (9 years 9 months)
Styling, Design, & Photography: Editorial, Runway & Brand Development
Managing Director
The Halcyon Company
August 2014 - June 2015 (10 months)
New York, Los Angeles
Partnered with co-CEOs on all aspects of brand & business development consultancy on projects ranging from financial services and healthcare start-ups prepping for IPO to couture jewelers transitioning to the wholesale market; produced and directed all filmed content therein; oversaw all business applications and staff; managed distribution of the film IN GOD WE TRUST: THE BERNIE MADOFF STORY via Al Jazeera America
Creative Director, Hamptons
Blue and Cream
2014 (1 year)

Partnered with owner/CEO on implementation of visual re-brand; redesigned exterior of iconic East Hampton flagship location; directed all visual merchandising initiatives and creative installs, most notable my highly successful "Show 'em less, sell 'em more" sku reduction strategy; designed and produced all events; contributed to retail operations.
Manager, Presentation & Marketing: Rugby
Ralph Lauren
2005 - 2013 (8 years)
Hybrid field/corporate role custom tailored to my competencies by Head of Stores; liaised between Design, Creative Presentation and Marketing department heads to ensure consistent branded experience across all channels; oversaw all aspects of Visual Merchandising for flagship, showroom and prototypes; designed and produced all events; partnered with HOS to develop standards of operating procedure re: creative installations and events; sat on executive leadership committees including Hamptons Season Prep and Strategic Re-Brand
Media (2)This position has 2 media

Education

Political Science, English

Pace University, New York,
2004 - 2006 (2 years)
Pforzheimer Honors College

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